Cat character inspired new line of whimsical pet products.

NORTH AMERICA- Petco has unveiled an exclusive collection of pet products featuring the character brand Pusheen the Cat.

The collection boasts nearly 20 products inspired by the adventures of the character including toys and accessories with imagery of pizza and ice cream, and will be available in stores Aug. 20.

“We’re thrilled to be the exclusive retailer for the unique Pusheen pet collection,” says Rebecca Frechette, EVP and Chief Merchant Officer, Petco. “The personality, spirit and warmth characterized by Pusheen is the perfect setting for a collection that will make playtime memorable for pets and pet parents.”