Pusheen Confectionery Launches in Selfridges

Mallow Tree has launched its first Pusheen confectionery range at U.K. retailer Selfridges.

April 6, 2018

Pusheen Confectionery Launches in Selfridges

Mallow Tree has launched its first Pusheen confectionery range at U.K. retailer Selfridges.

Fluid World, Pusheen’s U.K. licensing agent, brokered the deal.

The new collection includes marshmallow burgers, mallow lollies, mallow-filled ice cream cones, strawberry heart mallows, mini mallows, magical mallows and a sweeting card.

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