Pikachu Heads to Build-A-Bear

The Pokémon Company has partnered with Build-A-Bear Workshop to offer an exclusive Pikachu plush, marking the character's first appearance at the toy store. 

April 6, 2018

Pikachu Heads to Build-A-Bear

Iconic Pokémon character will be available as customizable plush in early 2016.

The Pokémon Company International has partnered with Build-A-Bear Workshop to offer an exclusive Pikachu plush, marking the character's first appearance at the toy store.

Set to debut in early 2016, the Pikachu plush will come with a Build-A-Bear Workshop-branded Pokémon TCG card as a gift with purchase, as well as a sound chip, Poké Ball hoodie and a Charizard costume. Pikachu will be available at Build-A-Bear Workshop stores throughout North America, Europe and Australia and online.

“Pokémon and Build-A-Bear Workshop both create memorable experiences for fans of all ages,” says Monika Salazar, director of licensing, The Pokémon Company International. “We are delighted to partner with a brand like Build-A-Bear Workshop that represents fun and friendship.”

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like

Loading..

Report

Loading..

This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.