Outfit7 Adds Global Talking Tom Partners

Outfit7 has signed five new licensing deals in territories around the world for its suite of mobile properties, Talking Tom and Friends.

April 6, 2018

Outfit7 Adds Global Talking Tom Partners

Outfit7 has signed six new licensing deals in territories around the world for its suite of mobile properties, Talking Tom and Friends, which will see the brand enter retail in China, Korea and Japan for the first time.

Spanning food and beverage, publishing and back-to-school, the new deals include:

  • Candy packaged in Talking Tom and Friends-branded toys from Zhongshan Greatyour Foods in China;
    • A publishing distribution deal with YeaRim-I for Talking Tom and Friends storybooks and sticker books in South Korea;
      • Branded bags and umbrellas, also in South Korea, from MJ Fashion;
        • YBM Japan will bring a variety of branded accessories to its English-language camps in Osaka, Japan, late this year. Products will include mugs, t-shirts and key chains, as well as a Talking Tom and Friends-branded play area;
          • A distribution deal with DZS Slovenia for back-to-school products, including notebooks, pens and bags, in CES this May; and
            • Bed linens and towels from Deyarco Furniture Factory Ajman in the Middle East and North Africa, also in May.

              “We’re delighted that millions of fans in Japan, China and Korea can for the first time extend their love and appreciation for Talking Tom and Friends through an assortment of merchandise,” says Samo Login, co-founder and chief executive officer, Outfit7. “As the Talking Tom and Friends universe continues to expand with the launch of a new animated series, upcoming apps and a feature film, we remain true to our mission–to have fun. These new lines certainly expand on that goal.”

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