9 Story Brands has announced a variety of new licensing deals for the Sutikki and Foundling Bird-produced preschool series “Moon and Me.”

License Global

May 29, 2019

1 Min Read

New partners include Minor Entertainment, Amscan (party goods in EMEA), Orange Tree Toys (wooden toys in the U.S. and U.K.), Redan (children’s magazines in various European territories) and Whitehouse Leisure (for amusement park plush in EMEA). The companies join more than 40 previously announced partners including Hasbro (global master toy) and Scholastic (global master publishing).

“It is a rare opportunity to be on the ground floor of a winning property that resonates so universally with such a broad audience,” says Kristin Lecour, vice president, consumer products and distribution, 9 Story Media Group. “Licensees and broadcasters are lining up to join the ‘Moon and Me’ family, and we’re delighted to be a part of this standout brand.”

“Moon and Me” is created by Andrew Davenport, creator of “Teletubbies.” It is inspired by classic tales of toys that come to life when nobody's looking. The series explores the various ways the characters demonstrate kindness, empathy and consideration to each other.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like