Sponsored By

Lunii Announces Partnership with Nelvana, The Clifford Ross Company For 'Babar'

Lunii introduces original stories featuring the elephant family created exclusively for its interactive My Fabulous Storyteller.

License Global

March 15, 2022

2 Min Read
31622Babar.png
Babar

Lunii, creators of My Fabulous Storyteller, have announced a licensing partnership with Nelvana, an international producer, distributor and licensor of children's animated and live-action content, and The Clifford Ross Company to bring new stories of "Babar" to the Luniistore.  

"Babar Visits the Elephant Kingdoms," written by Lunii, is based on author Laurent de Brunhoff and recommended for ages three and up. The stories are available for download on My Fabulous Storyteller, a screen-free audio player for children. 

"We are delighted to launch this audio-first album of new interactive stories starring Babar and his family, the characters created by Laurent de Brunhoff that children have loved and grown up with for generations," says Marine Baudoin, editorial director, Lunii. "Through our partnership with Nelvana, our listeners can now enjoy the classic elephant family in these new original stories created exclusively for Lunii's My Fabulous Storyteller."  

"Story time is such a special time for children, allowing them to foster their imagination and creativity," says Mellany Masterson, head,  Nelvana Enterprises. "The audio and sounds Lunii incorporated into original "Babar" stories not only create an immersive screen-free experience for children but also provide fun and exciting new ways for kids to learn about different cultures, foods and customs as they explore the world with "Babar's" iconic red hot air balloon."      

Children can discover new adventures of the famous elephant in these previously unpublished stories featuring Babar, his wife, Celeste, and their three children, Pom, Flora and Alexander.  

My Fabulous Storyteller allows children to craft their own stories by choosing a hero, a location, an object and characters. The audio player features 48 stories, or three hours of listening, which are available in an additional seven languages, along with six bedtime stories in English. Hundreds of additional albums are available for purchase on the Luniistore. 

Read more about:

Babarnelvana

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like