King Features Debuts Popeye Art Pop-Up in China

The Joy City Mall will host a Popeye art exhibition with more than 100 pieces of works inspired by the cartoon sailor.

License Global

August 6, 2019

1 Min Read

Medialink has inked a partnership between King Features and Yoho! to present a collection of Popeye creative works and artistic installations at the Joy City Mall in Beijing, China.

In celebration of Popeye’s 90th birthday, 50 artists from 12 countries around the world are participating in the Popeye exhibition. More than 100 pieces of Popeye-inspired creative works, including traditional and classic art, technology, collectibles and a vintage sailboat will be on display at the event.

The art exhibition continues King Features’ yearlong celebration for Popeye’s 90th birthday, which includes collaborations with Scotch & Soda and the launch of Popeye’s Barbershop & Shave Company.

Read more about:

King FeaturesPopeye

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like