
April 22, 2019
With such massive global reach and an army of "Siwanatorz" in tow, the licensing opportunities for Siwa are limitless.
As Siwa gears up to celebrate her milestone Sweet 16 birthday in May, she and Nickelodeon have thoughtfully planned a bounty of events, surprises, product launches and licensing partnerships that will further expand Siwa's brand as it evolves and grows right along with her.
"The last few years have been an incredible ride with Nickelodeon," says Siwa. "From my music videos to performances around the world to all the consumer products, I love being able to connect with my fans. This year is so exciting for me because not only is it my 16th birthday,
Siwa is not merely a passive passenger on this remarkable professional journey she's taking. She works intimately with Nickelodeon on the creative process of product development to ensure an authentic brand extension across all product categories...
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