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Sanrio brings Hello Kitty to Tokyo-based dining patrons.
License Global
July 5, 2019
1 Min Read
Sanrio has partnered with Kawaii Monster Café to bring Hello Kitty to the Tokyo-based restaurant.
The quirky and colorful restaurant will add Hello Kitty-inspired dishes to its menu in celebration of its fourth anniversary. The cartoon cat, who is celebrating its 45th anniversary this year as well, will be adorned in a special seating area in the restaurant as part of the collaboration. Both the Mel-tea Hello Kitty room and unique menu items will be available for patrons starting later this month.
For Sanrio, the deal follows other recent partnerships with companies including Mattel and Tetris.
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