April 6, 2018
Mattel’s popular
Masters of the Universe
characters will perform choreography from
Dirty Dancing
in MoneySuperMarket’s latest campaign.
EUROPE–Mattel and MoneySuperMarket.com have joined forces once again to feature the characters He-Man and Skeletor in the company’s latest advertising campaign.
Born Licensing brokered the deal.
The new campaign will feature He-Man and Skeletor recreating one of the most iconic dance scenes in cinematic history, using choreography from
Dirty Dancing
to the song “(I’ve Had) The Time Of My Life.” The campaign is also a follow up to MoneySuperMarket.com’s “Fame” campaign that launched in March.
The advertisement will be aired throughout the U.K.
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