Global Pursuit Takes on Einstein

Global Pursuit will work with its network of licensees, retailers and promotional partners throughout Asia to develop licensed consumer products for kids and adults across a broad range of categories and promotions utilizing the Albert Einstein persona including his name, voice, signature, photographs, likeness and images.

“Albert Einstein’s intellectual curiosity, his dedication to pacifism and his social awareness created a legacy that continues to inspire academics and dreamers alike,” says Cynthia Money, president, Global Pursuit. “We are confident that there is a demand throughout Asia for products and services associated with Einstein’s name or image, which instantly conveys intelligence, imagination, curiosity, discovery and