Designers Spotlight Care Bears at Pitti Bimbo

Care Bears took the spotlight this year at the children’s fashion trade show Pitti Bimbo in Florence, Italy June 22-24, in a series of capsule collections that featured the American Greetings Properties brand.

April 6, 2018

Designers Spotlight Care Bears at Pitti Bimbo

American Greetings’ brand featured on apparel from ICE Iceberg, Mi Mi Sol and more.

EUROPE- Care Bears took the spotlight this year at the children’s fashion trade show Pitti Bimbo in Florence, Italy June 22-24, in a series of capsule collections that featured the American Greetings Properties brand.

Fashion Comics, a special project from designer Alessandro Enriquez in collaboration with Pitti Bimbo, saw the Care Bears brand featured on children’s apparel from ICE Iceberg, 10x10 ANITALIANTHEORY, iglo+indi, Mi Mi Sol, N°21 Kids and MC2 Saint Barth.

The collections will be available starting spring/summer 2018 for a limited time and part of the proceeds from sales will be donated to Oxfam.

The project was deveoped by Starbright Licensing, Care Bears’ Italian agent.