April 6, 2018
British celebrities including singer Beverley Knight, newsreader John Sergeant and model Imogen Thomas took part in Simon and Schuster’s re-launch of the Miffy book brand by participating in a film that celebrates the launch of the new books.
The book range launched across the U.K. Feb. 27 and features a brand-new collection of modernized Miffy storybooks.
For more details on the re-launch, click here.DRi Licensing represents the brand.
The film feature each celebrity reading a page from the new version of
Miffy at the Zoo
, one of the earliest Miffy storybooks:
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