Betty Boop Gets Pampered in Japan

ASIA- The unmistakable visage of Betty Boop is now appearing throughout Japan in a campaign for J-Esthetic salons, a nationwide chain of 100-plus salons and day spas.

April 6, 2018

Betty Boop Gets Pampered in Japan

J-Esthetic salons across the country feature the classic King Features character.

ASIA- The unmistakable visage of Betty Boop is now appearing throughout Japan in a campaign for J-Esthetic salons, a nationwide chain of 100-plus salons and day spas.

The campaign with J-Esthetic owner Foulbi Co. rolled out in April across print as, posters in transit stations, billboards, outdoor signage at freestanding J-Esthetic outlets, shopping mall promotions, social media, coupons, leaflets, web ads and contests.  

The highlight of the project is a Betty Boop J-Esthetic commercial running hourly each day on a monitor outside of the famous Shibuya 109 building in Tokyo.

Read more about:

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like

Loading..

Report

Loading..

This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.