Baby Animals Signs Agent, Licensees

The Spanish character brand Baby Animals has appointed Empire Multimedia Corp. to represent its brand in Asia.

April 6, 2018

Baby Animals Signs Agent, Licensees

The Spanish character brand Baby Animals, which was introduced to the licensing market at Brand Licensing Europe in October, has appointed Empire Multimedia Corp. to represent its brand in Asia including China, the Philippines, Hong Kong, Taiwan, Korea, Malaysia, Singapore, Thailand, Indonesia and Vietnam.

The brand is owned by Seven Canada and has also signed a deal with Cefa Toys in Spain for some toys set to hit shelves in March and Alentino Group in Central America for kids' bags arriving in June.

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