AGP Deals for Character Apparel

American Greetings Properties has announced a series of new apparel and accessories collaborations for brands including Care Bears, Strawberry Shortcake and Madballs.

April 6, 2018

AGP Deals for Character Apparel

Socks and Accessory Brands will create hosiery and accessories for all three brands. The full line will be available at mass and mid-tier retailers across the U.S., with the Madballs range also launching in Canada.

AGP has also signed two additional deals to bring the Care Bears brand to junior's apparel and accessories.


“Our relationships with Iron Fist and Buckle-Down are the perfect next steps to bringing the iconic Care Bears brand to our adoring fans of all ages,” says Lindsay Martinez, vice president, domestic licensing, AGP. “Both

Iron Fist and Buckle-Down apparel and accessories are fun and stylish, with the perfect amount of Care Bears huggability for our fans to enjoy.”

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