Envy Branding & Management has signed mixed martial artist Ben Askren as his exclusive agent. Envy will handle opportunities in connection with merchandise, brand licensing, endorsements and promotional tie-ins. 

"We will be launching projects together that will break the internet and the industry," says Sara Nemerov, founder and chief executive officer, Envy Branding & Management. "As an avid wrestling fan with a family of wrestlers, Askren is someone I have followed for a long time and love what he has done through the years to better the sport and kids."

Askren will headline a live boxing event against Jake Paul, YouTuber, in the Fight Club Boxing Event at Mercedes-Benz Stadium, the Atlanta Falcons home.