Discovery Communications has partnered with Action Products in the U.S. and Ty Global in Canada for a range of “Cake Boss”-branded stationery and writing products.
Set to debut early next year, the “Cake Boss” stationery line will include note pads, journals, portfolios, self-stick notes, dry erase boards, coupon organizers and more.
Action Products and Ty Global will target a variety of distribution channels including retail chains, department stores, kitchen and home specialty chains, grocery stores, bookstores and drug stores.
The new stationery line joins the range of ready-to-sell “Cake Boss” cakes that launched at grocery stores and warehouse clubs in the U.S. this summer.
“Cake Boss” is a TLC reality show that follows Buddy Valastro and his family as they operate their bakery business. The sixth season of the series will begin airing later this month.