will exhibit at Brazil’s upcoming CCXP.
“We’re so excited to be at CCXP to interact with our ‘Miraculous’ cosplay fans from across Brazil and engage them with news about ‘Ghostforce’ that launched in May this year,” says Jeremy Zag, founder and chief executive officer, ZAG. “ZAG’s content is developed to appeal to a broad age range, telling aspirational and relatable stories, with fans connecting on themes of love, courage, humility, kindness, belief, perseverance and loyalty.”
Licensing partners are creating exclusive products for “
” for the event. Kamaleon has created a custom shoulder bag, with socks from Use Socks and apparel and phone cases from Loja Anime. During the week of CCXP, ZAG will also hold a “Geek Week” at its Brazilian Amazon online store, selling products targeted to older audiences. For “Miraculous,” these include collector dolls from Novabrink, collectible books from Ciranda Cultural and backpacks from Dermiwil for
“Digital data from You Tube, Tumblr, Facebook, Instagram and Twitter all indicate that ‘Miraculous’ indexes high in the pop culture space with teens and young adults, and we’re delighted to work with our trusted partners to design and deliver products they will love,” says Angela Cortez, vice president, licensing, Latin America, ZAG. “This convention is also the ideal opportunity to further excite our new ‘Ghostforce’ cosplay fans who eagerly follow the stories about three junior-high school students who secretly form a team of superheroes – the Ghostforce – to fight the ghosts of New York!”
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