RV brand Winnebago Industries has partnered with Champion Home Builders for a line of park model recreational vehicles and modular homes.
Brandgenuity, Winnebago's exclusive North American licensing agent, brokered the deal.
Champion Home Builders will introduce the first Winnebago-branded park model RV later this month with features that are authentic to the Winnebago brand and maximize space and storage.
The line will be sold at Winnebago dealers as well as park model RV dealerships in the U.S. and Canada.
"We are very excited about this unique licensing opportunity and see the park model RV business as a natural extension of our Winnebago brand," says Chad Reece, director of marketing, Winnebago. "Based on their history of innovative, quality products and customer satisfaction, we feel that Champion Home Builders is a great choice to carry the Winnebago name into the Park Model RV space."