Vivid Wins Crayola for EMEA

United Kingdom-based toy licensee Vivid Imaginations has acquired the Paris-based Nomad Company, which manages the distribution of Crayola’s core products across Europe, the Middle East and Africa. The deal excludes Italy where Crayola will maint

April 6, 2018

United Kingdom-based toy licensee Vivid Imaginations has acquired the Paris-based Nomad Company, which manages the distribution of Crayola’s core products across Europe, the Middle East and Africa. The deal excludes Italy where Crayola will maintain a subsidiary operation.

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