TLC Dresses Jeep in Luxe LineTLC Dresses Jeep in Luxe Line

Auto brand is looking to high-end retailer Saks Fifth Avenue for new apparel, gear range.

TLC is launching a new range of premium apparel and gear for the Jeep brand in the U.S.

The JXP Jeep Xtreme Performance range of technical sports-luxe apparel and gear is now available exclusively at select Saks Fifth Avenue stores and online at SaksFifthAvenue.com.

“This was a deal primed for the right retailer,” says Angela Farrugia, group managing director, TLC, a wholly-owned subsidiary of Global Brands Group. “We have seen JXP Jeep Xtreme Performance grow with tremendous success abroad over the past few years. It’s the perfect time to bring the brand home to the North American market.”

The collection includes a variety of high-tech, designer down jackets, snow pants, base layers and outerwear accessories in a black, white and grayscale palette with pops of orange that incorporates the “X” design element. Each piece is built-to-last, with high - tech features like invisible zippers, breathable vents and materials, reflective prints and luxe materials with functional and technical features.