New Orleans Launches E-Store

The official store offers New Orleans-branded items featuring the city's iconic fleur de lis image, as well as themes from the its Follow Your NOLA advertising campaign that encourages visitors to explore the city in a whole new way.

"From hidden jazz clubs to world-famous restaurants, there’s no place in the world quite like New Orleans," says Mark Romig, president and chief executive officer, New Orleans Tourism Marketing Corporation. "Now people can proudly demonstrate their love for New Orleans by wearing its official brand."

The store currently features t-shirts, tote bags and posters, and will expand to include some of the city’s native brands such as the iconic “water meter” and French Market items through partnerships and license agreements with the New Orleans’ Sewerage and Water Board and French Market Corporation.

A portion of the proceeds from licensed products