Brandgenuity Announces Fireball x Sunday Swagger Collab

Sunday Swagger and Fireball Whisky partner to bring some (cinnamon) spice to the golf green.
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License Global

May 2, 2023

Sunday Swagger apparel.
Sunday Swagger apparel.Brandgenuity

Sunday Swagger, a fashion and lifestyle brand, has announced a collaboration with Fireball Whisky. The partnership will see the two brands coming together to create a limited-edition golf apparel and accessories collection. 

The Sunday Swagger x Fireball Whisky collaboration will feature various products, including polo shirts, T-shirts, hats and golf accessories. 

“We’re thrilled to be partnering with Fireball Whisky on this exciting collaboration,” says Mark Carmona, founder, Sunday Swagger. “We share a passion for creating bold and unique experiences, and this collection is no exception. We can’t wait for our customers to see what we've come up with.” 

“Fireball is known to ignite any occasion and is already a staple on the course with golfers looking to spice up their game,” says Danny Suich, global brand director, Fireball Whisky. “Our partnership with Sunday Swagger offers fans punchy prints and sensational swag that gives ‘birdie shot’ an entirely new meaning. Make room on the fairway

– there’s a new ‘Ball’ in golf, and we’re wearing Sunday Swagger.” 

The Sunday Swagger x Fireball Whisky collaboration is available for purchase on the Sunday Swagger website. 

Fireball’s licensing agency,


– which was recently named among License Global’s

Top Brand Licensing Agents

, brokered the agreement between Fireball and Sunday Swagger and is supporting the development and rollout of the licensing program.

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