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Billboard Streams New Product Range

Music magazine premiered its licensed consumer product store.

Patricia DeLuca

October 11, 2019

1 Min Read

Partnering with licensing and e-commerce company TWG Konnect, Billboard magazine has launched its first-ever merchandise and licensed consumer product store.

Featuring apparel, drinkware, branded hats and a 125th anniversary vintage t-shirt collection (launching in November), music commentator and content provider Billboard is growing its brand offering with new seasonal products launching through 2020.

TWG Konnect, part of the Wildflower Group, runs stores for Discovery, Piper Lou and Matthew Berry’s Fantasy Life as well as the new Billboard Merch Store.

About the Author(s)

Patricia DeLuca

Senior Managing Editor, License Global

Patricia DeLuca currently serves as License Global's Senior Managing Editor.

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