The AKC Select line of products will feature a range of dog toys and treats, along with other dog accessories such as collars, leashes, beds and grooming supplies.
“Dog lovers know dogs are part of the family,” says Richard R. Chene, executive vice president, chief merchandising officer, Big Lots. "We are excited to support the American Kennel Club, the leading authority on all things dogs, to offer our customer high-quality products and show her that she can depend on Big Lots for all of her dog's needs."
To celebrate the launch of AKC Select
Big Lots created an online video campaign pairing puppies and babies as they face off in the ultimate battle of cuteness. Each spot ends with a call for viewers to vote via #TeamDoggies or #TeamBabies on who won the cuteness battle.
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.