Olympic Heroes, Team GB Take to the Podium

BLE 2021: Tom Daley and Charlotte Worthington gave the Day 1 Keynote with Team GB.

License Global

November 17, 2021

1 Min Read
1118Keynote.png

The first day of Brand Licensing Europe concluded with a keynote panel with Team GB’s Tim Ellerton, The Point.1888’s Will Stewart and Olympic gold medallists, Tom Daley and Charlotte Worthington. 

Hosted by Anna Knight, vice president, licensing, Informa Markets, the BLE keynote started with the journey to the Tokyo Olympic Games for Daley and Worthington. 

“Team GB has been fantastic from the get-go,” says Daley. “The great thing about Team GB is that they help you prepare. It’s all the little steps and all the extra things that help.”

With Daley, Worthington and Team GB gathering so much support, the brand of British Olympic talent had a path of its own. 

“This brand is about heroes at a time when we need heroes,” says Stewart, managing director, The Point.1888.

With eyes now on Paris 2024 and the rapidly expanding Team GB brand and its community, Team GB is readying for a more active future. 

Read more about:

Team GB

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like