Keynotes: ABG, Crunchyroll and Diageo Highlight the Latest Licensing Trends in the Americas

ABG, Crunchyroll and Diageo shed light on the trends fueling the future of licensing in the Americas.
License Global

October 15, 2020

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The third week of 

Festival of Licensing

 kicks off with a slate of keynote presentations from some of the top companies in the Americas. 

ABG, Crunchyroll and Diageo are on hand to provide unique insights from varied verticals within the licensing space. The all-star collection of presentations offer a deep dive into what trends are shaping the future of licensing in the Americas and abroad.  

Learn more about the upcoming sessions below and be sure to register for Festival of Licensing to get access to even more great content.

The Future of Brand Licensing | Tuesday, Oct. 20 @ 9AM PST

Jarrod Weber, group president, lifestyle, and chief brand officer, Authentic Brands Group, highlights the evolving retail landscape in this insightful one-on-one conversation. Weber will detail how ABG's recent partnerships and acquisitions of companies such as Forever 21 illuminate retail's changing tides across the Americas.

This illuminating discussion dives into what comes next for licensing, from the technologies propelling the industry forward to the classic brands that are resurging. 

Anime 101: Breaking Down the Hottest Pop Culture Medium | Wednesday, Oct. 21 @ 9AM PST

Join John Leonhardt, head of consumer products, Crunchyroll, to learn more about anime's meteoric rise in pop culture. Leonhardt will showcase how digital media and streaming has opened up anime to whole new audiences. This discussion provides an excellent opportunity to understand the technology that jumpstarted anime's global rise while highlighting the diverse opportunities anime has in the world of licensing. 

How Diageo Leverages Licensing to Fuel Growth in an Everchanging Marketplace | Thursday, Oct. 22 @ 9AM PST

Declan Hassett, senior licensing manager, Diageo, and Shane Grogan, senior licensing manager, Diageo, share how the company leverages licensing to fuel growth in an ever-changing marketplace. From the rising industry trends in 2020 to the impact of licensing in the food and beverage space, this insightful discussion provides unique insights into many future industry trends.

Get Ready for Week Three!

Add these live keynote sessions to your 

Festival of Licensing

 schedule now by visiting the 

Live Stage overview agenda

 page.

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