Image Highlights from Brand Licensing Europe's 25th Birthday Party

Celebrations took place from 5-7 p.m. on the show floor on Day 1 of Brand Licensing Europe, Sept. 24.

License Global

September 25, 2024

7 Slides
Mable, the BLE bear, License Global
Mable, the BLE bearLicense Global

To mark its 25th anniversary, Brand Licensing Europe (BLE) hosted a birthday bash to remember. The festivities included a string quartet playing modern pop songs, a magician, birthday cake, fizz aplenty, party props and selfie opportunities with Mable, the brand new BLE mascot.

Read License Global's look back at 25 years of BLE.

Click here for the rest of the day 1 image highlights.

Read more about:

Brand Licensing EuropeU.K.Europe

About the Author

License Global

License Global

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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