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Exhibitor Spotlight: Konami Cross Media at Brand Licensing Europe

Ahead of Brand Licensing Europe (Sept. 20-22), License Global shines a spotlight on exhibitors, properties and brands on display at London’s ExCeL.

License Global

September 5, 2022

2 Min Read
Konmai Cross Media Logo
Konmai Cross Media Logo.Konmai Cross Media

At this year’s Brand Licensing Europe (BLE), the biggest brands will gather in Europe to showcase some of the most active properties in the global consumer product market.  

One such exhibitor is Konami Cross Media NY. As a member of Konami Group, Konami Cross Media specializes in multiplatform brand management and production, taking a 360-degree approach in managing the rights to global intellectual properties such as “Yu-Gi-Oh!,” “BOMBERMAN,” “Contra” and “Frogger.” 

 The “Yu-Gi-Oh!” brand continues entertaining and engaging young audiences globally through its TV series, feature films, consumer products, mobile games “Yu-Gi-Oh! Duel Links” and “Yu-Gi-Oh! Master Duel” as well as a trading card game.

At BLE, Konami Cross Media NY will launch the Bershka line for “Yu-Gi-Oh!” apparel while Heathside Trading will introduce its latest product line, including the “Yu-Gi-Oh!” board game.

Originally launched in 1987 for NES, “BOMBERMAN” is a globally known action video game which found its way back to gamers in 2017 as “SUPER BOMBERMAN R.” Now, the “BOMBERMAN” Brothers are set to return in the upcoming “SUPER BOMBERMAN R 2,” recently released and playable on Nintendo Switch, PlayStations 4 and 5, Xbox Series X/S, Xbox One and Steam.

Frogger”– a video game so intrinsic to the 80s zeitgeist that it even had a comedic cameo appearance in the long-running NBC series “Seinfeld!” – recently received an array of new “Frogger” consumer products in support of the property’s 40th anniversary by Konami Cross Media NY. 

Related:Yu-Gi-Oh! to Return to the Big Screen

Debuting in 1987, “Contra” became globally renowned for its high-octane side-scrolling action and trailblazing co-op gameplay. With the introduction of the Contra Micro Player and Pocket Player collectibles, players can celebrate their passion for the iconic title and reignite the adrenaline with elite commandos Bill Rizer and Lance Bean in compact, playable form.  

Visitors to BLE this year will have the opportunity to meet and network with Konami Cross Media representatives, Jennifer Coleman, vice president, licensing and marketing, KCM-NY, Rie Oishi, brand director, KCM-NY and Chris Gray, business development specialist, Konami Digital Entertainment, B.V. 

Key Properties and Franchises: 

  • “BOMBERMAN”

  • “Contra”

  • “Frogger”

  • “Yu-Gi-Oh!”

Visit Konami Cross Media at BLE stand #D131. Register for Brand Licensing Europe here.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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