Ahead of Brand Licensing Europe (Sept. 20-22), License Global shines a spotlight on exhibitors, properties and brands on display at London’s ExCeL.

Ian Hart, Senior Digital Editor U.K. & EMEA

September 8, 2022

2 Min Read
All3Media logo.
All3Media logo.All3Media

All3Media is headed to Brand Licensing Europe 2022 (BLE) with new opportunities on a range of international and domestic properties. 

As home to many TV brands across entertainment and drama, All3Media International is the U.K. television distribution company and a rights holder to international shows such as “Midsomer Murders,” “Gogglebox,” the original five-letter word game, “Lingo,” and classics such as “Catch Phrase.” 

New entertainment hit, “The Traitors,” is set for major premiers in the U.K. and U.S. later this year (BBC/NBC Peacock), with a card game deal already in the pipeline. The TV quiz show, “Catch Phrase,” will prove its evergreen credentials through a new board game and refreshed card game, alongside a new app. An app for the wordplay gameshow, “Lingo,” will also be part of the distributor’s BLE showcase, as the series continues to go from strength to strength with a Celebrity version currently airing on ITV and Emmy-winner, Ru Paul, set to host the U.S. version on CBS.

“The Cube” is proving its credentials on interactive digital platforms. Along with its mobile app’s success, console games are re-launching on PlayStation and Nintendo Switch this November. The family-friendly physical/mental challenge show has seen a lot of interest around a range of licensing and The Cube Live Experience opened in Manchester, England, earlier this year. 

Related:Exhibitor Spotlight: Konami Cross Media at Brand Licensing Europe

All3Media represents a large number of prime-time drama shows with licensing opportunities and has recently agreed to publishing deals on “Midsomer Murders” and a paperback version of “The World of All Creatures Great and Small” is launching in September. All3Media International also manages a strategic partnership with Spotlight Licensing (U.S.) and Rocket Licensing (U.K.) for “All Creatures Great and Small.” 

Key Properties  

  • Lingo 

  • Catch Phrase 

  • The Cube

  • The Traitors 

  • All Creatures Great and Small 

  • Midsomer Murders 

  • 15 to 1 

  • Are You Normal 

  • Cash Cab 

  • The Dog House 

  • Kitchen Nightmares

  • This Is Your Life 

  • Max Headroom

Visit All3Media at BLE stand E179. Register for Brand Licensing Europe here

About the Author(s)

Ian Hart

Senior Digital Editor U.K. & EMEA, License Global

Ian joined the License Global editorial team in May 2022 as digital editor for the U.K. and EMEA, becoming Senior Digital Editor in April 2023.

Ian is a huge fan of sports and entertainment brands and, as a father, toys and kids' brands are a large part of his life!

He has been at Informa (formerly UBM) since 2018, where he was previously the editor of SHP, a B2B digital publication aimed at health & safety professionals.

Ian studied journalism at university before spending seven years in online fantasy gaming. Prior to moving to Informa, Ian worked in B2B trade print media, in the automotive sector, working on various publications aimed at independent automotive technicians and parts distributors.

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