Are You Brand Licensing Europe’s Longest Serving Attendee?

As Brand Licensing Europe celebrates its 25th anniversary, we want to hear from you about how long you have been coming to the event.

Ian Hart, Senior Digital Editor U.K. & EMEA

July 24, 2024

1 Min Read
Characters outside ExCeL London at BLE 2023
Characters outside ExCeL London at BLE 2023License Global

Brand Licensing Europe, which takes place Sept. 24-26 at ExCeL, London, is celebrating its 25th anniversary this year and the festivities are due to be woven into themes, activations and parties throughout the week of the event. We want to celebrate the people, the companies and the partners who have helped to create Europe’s most important licensing show.

So, we need your help! When did you first attend Brand Licensing Europe? How many BLEs do you think you have been to, as a visitor or exhibitor? What are your first memories of the show? Are there any stand-out licensing deals or collaborations that you or your company has been involved in that started with a conversation at BLE? Do you have any images from shows over the years?

We’d love to hear from you. Your comments will help shape the celebrations at the show, as well as a 25th anniversary supplement in License Global’s September issue, which will be distributed at the event.

Please email Anna Clarke with as much information as you can share.

Registration for Brand Licensing Europe 2024 is open, secure your free place now to join the celebrations.

About the Author(s)

Ian Hart

Senior Digital Editor U.K. & EMEA, License Global

Ian joined the License Global editorial team in May 2022 as digital editor for the U.K. and EMEA, becoming Senior Digital Editor in April 2023.

Ian is a huge fan of sports and entertainment brands and, as a father, toys and kids' brands are a large part of his life!

He has been at Informa (formerly UBM) since 2018, where he was previously the editor of SHP, a B2B digital publication aimed at health & safety professionals.

Ian studied journalism at university before spending seven years in online fantasy gaming. Prior to moving to Informa, Ian worked in B2B trade print media, in the automotive sector, working on various publications aimed at independent automotive technicians and parts distributors.

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