25 Years of Brand Licensing Europe – A Conversation with Banijay Rights

Leila Loumi, vice president, licensing, Banijay Rights, talks about “Peaky Blinders,” “Simon’s Cat,” “Black Mirror” and more at Brand Licensing Europe.

McKenna Morgan, Content Editor

October 2, 2024

Banijay Rights boasts a great deal of licensable properties. From the cheeky “Simon’s Cat” to the serious “Black Mirror,” there’s an IP for everyone. On Day Two of Brand Licensing Europe, McKenna Morgan, content editor, License Global, chatted with Leila Loumi, vice president, licensing, Banijay Rights, about these IPs and how they fit into the licensing industry.

About the Author

McKenna Morgan

Content Editor, License Global

McKenna Morgan is Content Editor for License Global. Based in the Santa Monica office, McKenna specializes in coverage involving non-profits, beauty and cosmetics, health and wellness, new and social media and entertainment licensing.

When McKenna isn’t covering the latest licensing news, she spends her time attending live music shows and finding her next travel destination.

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