The Point.1888 has brokered a deal with one of the U.K.’s largest children's publishers, the Hachette Children’s Group, to adapt the CGI animated television series “Tinpo” into a wide range of book and activity formats.
The agreement will lead to the launch of a brand-new range of picture books, annuals, story books, activity books and novelty books featuring the characters and stories from the children’s series.
“We have long admired the products that Hachette Children's Group creates and look forward to seeing the key themes of ‘Tinpo’ brought to life through what we're confident will be a successful range of books,” says Roubina Tchoboian, vice-president, international licensing, Cloudco Entertainment.
Of the publishers interested in working with Tinpo, the Hachette Children’s Group was chosen because of its record of success in creating books for children of all ages and interests. Its licensed publishing includes Rainbow Magic, Beast Quest and Pokémon.
"This is a wonderful start to what will be a successful licensing program for ‘Tinpo’ and its owner, Cloudco Entertainment,” says Bethan Garton, retail and brand director, The Point.1888. “Publishing is a key pillar within the program, allowing the brand to reach an already loyal audience with some crucial products in a popular category. Here at The Point.1888, we love working with the Hachette Children’s Group and are delighted to be adding Tinpo to its portfolio of impressive brands.”