URODA Polska, DeAPlaneta Entertainment Take The Smurfs into Children’s Hygiene

The products will be sold across central and eastern Europe.
License Global

November 17, 2022

The Smurfs-branded children's hygiene products from Uroda Polska.
The Smurfs-branded children's hygiene products from Uroda Polska.DeAPlaneta/Uroda Polska

Uroda Polska, a European hygiene and perfume manufacturer and distributor, has just signed a

DeAPlaneta Entertainment

deal to bring

The Smurfs

to its family hygiene collection. 

This agreement will lead to the distribution of limited edition perfume and hygiene products for children across central and eastern Europe. The Smurfs collection will feature a range of soaps, bath salts, deodorants, lotions and much more, available from a range of physical points of sale (including Auchan, Carrefour, Real, Makro, Tesco, Drogerie Natura, Hebe and Biedronka) and e-commerce platforms as of this November. 

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