Jazzberry Jam Biodegradable Glitter Sunscreen is Sunshine & Glitter’s first product collaboration.

License Global

January 10, 2023

1 Min Read
Jazzberry Jam Glitter Sunscreen.
Jazzberry Jam Glitter Sunscreen.Sunshine & Glitter.

In Sunshine & Glitter’s first product collaboration, the sun care brand has teamed up with Crayola for a colorful addition to its glitter sunscreen line. 

“The brands’ shared values of safety, quality, fun and self-expression made it a natural alignment for our first-ever product collaboration,” says Meredith Madsen, chief executive officer and founder, Sunshine & Glitter. “We are all about quality and authenticity. We take pride that all of our SPF products are made in the USA, including our glitter and tubes. Crayola is such a legacy brand to me personally and holds such a unique place in my heart since childhood. Few brands speak to childhood and quality as Crayola does.” 

The Sunshine & Glitter x Crayola partnership has launched Jazzberry Jam Glitter Sunscreen. The brightly colored, scented sunscreen features biodegradable pink glitter that is reef friendly. Its SPF 50 formula provides up to 80 minutes of water resistance along with broad spectrum UVA/UVB protection. 

“Crayola is excited to expand our trusted health and wellness portfolio by partnering with another U.S.-based brand, Sunshine & Glitter, to give consumers a fun way to express – and protect – themselves with this new Crayola Jazzberry Jam-inspired sunscreen,” says Warren Schorr, senior vice president, business development, global licensing and experiences, Crayola. 

Related:Smith Celebrates the Sport of Play with Crayola

The Sunshine & Glitter x Crayola sunscreen is available at retailers nationwide and on Sunshineglitter.com 

Read more about:

Crayola

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like