License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Stella Artois and Soleil Toujours Introduce New Solstice Shimmer Oil Sunscreen

New SPF 30 protective oil is inspired by the brand’s newest beer.

With the Summer Solstice on the horizon, Stella Artois and suncare brand, Soleil Toujours, have teamed up to release Solstice Shimmer Oil Sunscreen SPF 30 – a sunscreen oil inspired by Stella Artois Solstice Lager to keep skin hydrated, protected and glowing. The sunscreen launches June 20.

“With such a powerhouse name like Soleil Toujours, we’re glowing over our break into beauty with the launch of our Solstice Shimmer Oil Sunscreen SPF 30 that’s made specially for enjoying the sunny weather with a Stella Artois Solstice Lager,” says Lara Krug, vice president, marketing, Stella Artois. “Now everyone can enjoy the two best accessories for a day of sun-safe fun spent lounging outdoors with loved ones.” 

Starting June 20, Solstice Shimmer Oil Sunscreen SPF 30 will be available at Each bottle will come with a QR code to access further information about Stella Artois Solstice Lager and the partnership with Soleil Toujours.

Leveraging the golden hues of Stella Artois Solstice Lager packaging, each 12-pack converts into a visor. To try it, check out the step-by-step instructions here.

“Everything we make revolves around the sun, so it made sense to partner with a sun-inspired beer like Stella Artois Solstice Lager to create our new Solstice Shimmer Oil Sunscreen SPF 30,” says Valerie McMurray, founder and chief executive officer, Soleil Toujours. “We’re thrilled to join forces to celebrate the sun, all summer long.”

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.