License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Ouai, Byredo Spray On Dry Shampoo Deal

Jen Atkin’s haircare line has launched a collaboration with Byredo.

Ouai has released a collaboration with fragrance atelier Byredo.

The result is a dry shampoo with Byredo’s Mojave Ghost scent, combining the two brands’ most popular products.

"I think dry shampoo has become everyone’s go-to in lockdown," Atkin told Refinery29. "It’s funny, because everyone’s been doing their hair at home, but also not washing it as often."

The dry shampoo is now available at Sephora.

TAGS: Ouai
Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.