Coty is in talks with reality TV star Kim Kardashian-West for a potential collaboration for a beauty line.
A collaboration would mark Coty’s second partnership with a member of the Kardashian family. The company already has a $600 million stake in Kylie Jenner, Kardashian-West’s half-sister’s, makeup brand.
Little is known about the collaboration thus far, but the company’s shares rose seven percent on Wednesday after a possibility of another collaboration with the famous family was announced.
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