Ciaté London, SmileyWorld Launch Beauty Line, Icons

The icons were launched as part World Emoji Day.
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July 20, 2020


To celebrate

World Emoji Day

and the launch of a new beauty collaboration between Ciaté London and SmileyWorld, lipstick-wearing Smileys were beamed onto the House of Commons in the U.K. on the eve of World Emoji Day. 

Ciaté London and SmileyWorld have introduced a set of exclusive Smiley Beauty Icons and a new beauty collaboration.

 “It’s World Emoji Day and what better way to celebrate the influence and revolutionary power that Smileys have had on our lives then dropping a new range of icons, created in partnership with the originators of the concept,” says Charlotte Knight, founder and chief executive officer, CiateLondon. “These new icons feature lashes and lipstick as part of our mood-boosting new beauty line with SmileyWorld.”

The new beauty collection made by the two is available now at 

Ciate London’s website


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