Co-branded box service will feature products hand-selected by the Conde Nast beauty magazine and the e-commerce brand’s beauty buyers.
The co-branded series will consist of three boxes: a summer box, one with top picks for fall and one for the holiday season. Each box will feature a variety of beauty products–including makeup, nail lacquer, dry shampoo, moisturizer and more–that have been hand-picked by
beauty experts and Rue La La’s beauty buyers.
“We’re excited to give Rue La La’s members a new way to discover some of the best beauty products on the market,” says Jill Friedson, vice president, marketing, women’s collection, Conde Nast. “Each box includes editor-tested products, product reviews and tips–our point of difference that’s hugely valuable to shoppers.”
The beauty box series will be available via RueLaLa.com/AllureBox and upon purchasing the June box, members will automatically be enrolled to purchase the subsequent two boxes.
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