Hyundai Cruises into ‘Snake Eyes’ Film

In the movie, Snake Eyes is seen in a high-octane car chase sequence in a Sonata N Line on a Tokyo highway, during which the car performs a pulse-pounding 180-degree drift. 

Hyundai Sonata N Line is one of three Hyundai Motor’s vehicles in the movie, along with a Hyundai Elantra driven by Scarlett, representing the Joes in this origin story, in a Tokyo castle scene, and a Hyundai Santa Fe, which makes a brief appearance.

“We are thrilled to partner with Hyundai Motor on “Snake Eyes: G.I. Joe Origins” and bring our journey to life with exhilarating action sequences using stylish and sporty cars

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” says Irene Trachtenberg, senior vice president, international marketing partnerships, Paramount Pictures.

Hyundai Motor will also introduce special-edition Sonata N Line models commemorating its appearance in the film. Starting in the

"'Snake Eyes: G.I. Joe Origins' offers a thrilling opportunity to watch and feel the sportiness and agility of the Hyundai Sonata N Line in action, prior to the launch of the limited edition," says Thomas Schemera, global chief marketing officer and head, customer experience division, Hyundai Motor Company.