April 6, 2018
A new range of plush and art puzzles will feature no-mess color options.
NORTH AMERICA–Crayola has partnered with Wicked Cool Toys for new line of plush toys and activities based on the iconic arts and crafts brand.
Under the terms of the agreement, Wicked Cool Toys will create a line of color-on plush that features Crayola’s washable markers, paint and other “no-mess” products as well as a lien of pixelated art puzzles and creative activities that use slow-rise foam.
The Color N’Push product line is slated to launch in fall with plans for pixelated art puzzles and plush in 2019.
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