April 6, 2018
The two companies will work together on a joint licensing program for the new brand, which features Tootsie Rolls, Tootsie Pops and Dots alongside characters like Hickup the panda, Mr. Eeh the hardboiled egg, Hopkido the bunny and Miso the hamster.
Synchronicity and Valero plan to showcase the new The Public Zoo in Tootsie Land brand at this year’s Licensing Expo, which is taking place June 18-20 in Las Vegas, Nev.
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