Agency will expand the lifestyle brand into new categories including toys, apparel, home goods and more.
JLKBrand will now work to expand the brand’s licensing program and will initially target categories including toys, apparel and home goods.
“We’re honored to be working with Sandra, who has already enjoyed so much success,” says Joshua Kislevitz, president, JLKBrand. “Sandra has a unique ability to connect with women of all ages as well as young children. We’re looking forward to taking the proven success of her brand to all new categories.”
Throughout the years, Magsamen has created a number of product lines, for a variety of retailers, focused on women. Several of her ranges include a Hallmark greeting card line, a 1-800-Flowers program, gift products, drinkware, a jewelry line, children’s books with Scholastic, picture books with Sourcebooks and more.
“I am excited to enrich and grow my licensing program with JLKBrand,” says Magsamen. “JLK has a history of expertise in
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