Jewel Grows Bouffants and Broken Hearts

Jewel Branding & Licensing has secured a raft of new partnerships for the design brand Bouffants and Broken Hearts.

April 6, 2018

Jewel Grows Bouffants and Broken Hearts

Art brand signs new product deals, promotional partnerships.

Jewel Branding & Licensing has secured a raft of new partnerships for the design brand Bouffants and Broken Hearts across fabric, wall art, digital cases, home décor, apparel, accessories and gifting.

The brand, founded by artist Kendra Dandy, has collaborated with a number of top brands including Anthropologie and Urban Outfitters and has also featured in series of promotional collaborations. These include a partnership with Keds, which showcased one of Dandy's illustrations as a backdrop for its Taylor Swift photo shoot.

New licensing partnerships include silk scarves from Printed Village, wall art from METcolors, floor mats from Bungalow Flooring, home décor and gifts from Fab and Deny Designs, tech accessories from Uncommon and fabric from Robert Kaufman.

“Kendra's designs are youthful and unexpected,” says Julie Newman, founder and president, Jewel Branding & Licensing. "The reaction we have received in such a short time from licensees and retailers for Bouffants and Broken Hearts confirms

these designs are on trend and have wide appeal.”

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