Wild-Side Debuts New Brand at BLE

The British animal photography brand Wild-Side launched its latest collection– Little Stars–at Brand Licensing Europe this week.

The new line features kittens and puppies that push the boundaries of the imagination dressed up as pirates, princesses, witches and wizards.

The brand has seen success in the American market with sales of $1.8 million in its second year, and Wild-Side is keen to replicate that success in Europe.