Miffy Plays for New Partners | License Global

Miffy Plays for New Partners

Mercis has partnered with a variety of licensees for new merchandise inspired by Dutch artist Dick Bruna’s classic character Miffy.

New partners include Pluto Produkter for giftware, Just Dutch for crochet plush and Mr. Maria for the Miffy first light lamp.

Most recently, the company teamed with Lovi to create design and exploration-focused goods.