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Jewel Branding to Rep Susanna Sivonen

Jewel Branding to Rep Susanna Sivonen

5th Wave Brands has appointed Jewel Branding & Licensing to expand Scandinavian illustrator Susanna Sivonen’s licensing program to North America.

5th Wave Brands has appointed Jewel Branding & Licensing to expand Scandinavian illustrator Susanna Sivonen’s licensing program to North America.

To kick off the partnership, Jewel Branding has tapped Leisure Society to launch a collection of bedding, bath and beach products featuring Sivonen’s illustrations later this year.

The agency will also work to secure licensees in categories such as gift, tabletop, home textiles, apparel, fashion accessories, stationery and luggage.

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