The artist and social media influencer will expand her presence across a host of consumer product categories.
NORTH AMERICA—Social media influencer and artist EttaVee has tapped Jewel Branding & Licensing to extend her brand through licensing.
Jewel Branding will now work to expand EttaVee’s hand-painted designs into categories such as apparel, fashion accessories, cosmetics, stationery, calendars, greeting cards, gift, tabletop, publishing, home textiles, wall décor and luggage.
“Jessi’s artwork is so stunning, it’s no surprise how quickly the world has taken notice,” says Ilana Wilensky, vice president and partner, Jewel Branding & Licensing. “She’s built an audience that adores her vibrant art and we’re thrilled to be working with her to bring the EttaVee brand and aesthetic to a wide range of consumer products.”
EttaVee is artist Jessi Raulet's personal brand. Her work has been featured on a verity of television programs and branded goods including “Good Morning America,” “Dancing with the Stars,” FabFitFun and Pantone.